Sticky Chicken!
September 2024 - October 2024
Overview
We are Sticky Chicken! We develop and operate founder led organic content social marketing for a variety of entrepreneurial types.
Our work is challenging, but we deliver results that a solo founder couldn't achieve on their own. We live and breathe founder-led marketing—it's our specialty. Because of this, we have a DFY (do it for you) model for our clients.
Our Full Service Solution
Branding
LinkedIn/X (Text)
Reels/TikTok (Short Form)
YouTube/Internal (Long Form)
The Team
Alek (Co-Founder)
Age: 21
The social founder. Opinionated.
College: The Cooper Union
Alek & Gaudi have been working together for over 2 years. They met in ME-103: Statics (back in January 2022). They both study Mechanical Engineering @ The Cooper Union in NYC.
They starting working together on homeworks and projects, then anything entrepreneurial outside of school. Cold calling, side hustles, and now startups.
Their previous venture was a startup called VY Luxury, a consumer facing hyper personalized 3D printing eyewear startup. Their biggest problem with VY was not having an organic client acquisition strategy. Being the sharks that they are, they decided to scrap VY Luxury and pursue client acquistion through founder led organic social media content instead.
Company Timeline
September 2024
9.1: Original plan was to create client acquisition strategies for youtubers and content creators.
9.8 - 9.15: Plan changed to building a product/service relating to small business client acquisition on social media.
We spent an entire day cold calling a specific industry business to see if they were interested:
- Bars & nightclubs. Nope.
- Real estate brokers. Nope.
- Niche doctors. Nope.
- Country clubs. Nope.
Realized we needed our first clients to be warm outreaches.
NYC rockstar. Yeup.
9.15: Acquired Client #1
9.22: First Pitch
9.25: Acquired Client #2
Our first dollar
9.28: By this point our clientele shifted to SaaS founders and artists/influencers
October 2024
10.1: Acquired Client #3
10.8: Lost Client #3
10.28: Change to Open Source Model
11.1: Found other projects to work on